of Alibaba Group Holding Ltd, announced it will employ more than 100,000 delivery

men in the next three years, with an aim to help their average wages increase by more than 20 percent.

According to Cainiao, its parcel pick-up services within two hours has cov

ered 284 cities across the country, which means the company’s logistics network has not

only covered first-tier cities, but also third and fourth-tier cities and even rural areas.

Industry insiders said JD is facing rising labor costs, and Cainiao’s intention of hiring more

couriers will intensify competition in the country’s logistics and delivery sector.

“Although JD Logistics is beefing up its presence in third-party delivery business and takin

g steps to motivate staff’s enthusiasm, it still lags behind courier companies such as SF Holding, YTO Expre

ss, STO Express and Yunda Express,” said Lu Zhenwang, CEO of Shanghai-based Wanqing Consultancy.

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